Lab In Arts Management

2009 Laboratory in Arts Management

The Laboratory in Arts Management provides artists and administrators with an opportunity to explore the business side of producing dance, with an emphasis on strategic thinking and relationship building. Over the course of nine weeks, Lab participants work closely with established professionals to better understand the core principles of arts management including fund raising, booking, touring, marketing and more.

This year the Lab features a new structure that allows participants to tailor their workshop experience based on their current needs and areas of interest. Sign up for one course, or take all three. The Lab is open to artists, administrators and prospective arts managers working at all stages of their careers. Pre-registration is required.

Course Descriptions and Schedule:

Planning & Development
Instructor, Lisa Phillips
Jan 20-Feb 3
This course will cover the financial and logistical aspects of producing dance including fund raising, budgets, fiscal sponsorship, , touring and creating revenue streams.
Registration Deadline – January 13, 2009

Management Core Principles
Instructor, Laura Colby
Feb 10-24
In this course participants will examine the role of an arts manager in their process, in addition to building relationships with presenters, booking, contracts, APAP and other booking conferences.
Registration Deadline – February 3, 2009

Marketing and Publicity
Instructor, Brian McCormick
March 3-17
Get the inside scoop on working with a publicist, approaching critics, writing an effective press release, press kits, online and viral marketing.
Registration Deadline – February 24, 2009

Fees

1 Course - $150 members / $200 non-members
2 Courses* - $225 members / $275 non-members
3 Courses* - $300 members / $350 non-members

*Early registration is required for participants planning to take more than one course. Discounts only apply on early registrations.

EARLY REGISTRATION DEADLINE: JANUARY 6, 2009